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• 21 Mar 2010

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YOU ARE IN » Home page > Products and services > MBA Directory

MBA Directory

Prospects MBA Directory is targeted at graduates of 3 years plus who are looking to study at MBA level. Available in January the digital publication is focused exclusively on MBA’s containing business school profiles alongside focused editorial.

The magazine provides readers with a comprehensive overview into studying at MBA level and offers you the chance to advertise your MBA programmes as well as feature in the editorial pages. You could include a case study of a current MBA student, profiles on specific programmes or a 'Mastering Business at..." feature on your particular department..

View MBA Directory

Reaching your target audience

MBA Directory will be emailed direct to more than 790,000 registrants. Readers can then utilise live web and email links in the magazine so can click straight through to your website or contact you for further information.

A range of features including Flash, video, audio and online survey technology can also be used in your profiles and adverts to make your opportunities stand out as well as creating a more professional and lasting image of your university or department.

Measure the effectiveness of your recruitment campaign

The MBA Directory’s digital technology also enables you to go one step further than other recruitment advertising when measuring your campaign. All click-thru rates in the magazine are recorded along with page views. This will give you a clear base from which to evaluate the success of your advert alongside your existing advertising methods.

Key facts

• Dedicated to MBA programmes and providing a comprehensive overview into studying at MBA level
• Sent by email to over 790,000 registered graduates with 3 years plus experience
• Emailed to a further 5,100 contacts within companies ranging from Directors, Managers and HR contacts

View advertising rates (2010)

View technical specification