Company information
Advertising Association
Credos is UK advertising’s think-tank, funded by advertisers, media owners and advertising agencies. It is based in Westminster at the Advertising Association.
Credos’ remit is to understand and communicate advertising's role in society. We conduct thorough research and analysis, including desk research, and analysis of commissioned research. Credos is committed to an honest appraisal of advertising, identifying its shortcomings as well as its positive features, so that the industry can address them.