Company information
SHS Drinks
SHS Drinks, the brand owner of WKD, is part of the £370m SHS Group – a privately owned FMCG holding company providing a strong financial base and central resources for four divisions. The company’s biggest brand, WKD, is not only quirky and fun; it’s also the UK’s number one Ready to Drink brand in both the on and off-trade markets.
The company have a solid reputation for developing innovative brands, their most recent being the launch of two exciting new brands into the fast-growing “spirit beers” category. Cuvana, a rum flavoured beer and Dead Crow, a bourbon flavoured beer are set to expand the category further by bringing in new consumers within the target market.
For more information on the company please visit the SHS Drinks website and the WKD website.