Taught course


Anglia Ruskin University · Faculty of Business and Law

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Entry requirements

You’ll normally need a minimum 2:2 in your bachelors degree and you can also apply if you hold a Professional Postgraduate Diploma from the Chartered Institute of Marketing (CIM) and want to join the Master’s stage of our programme. If you have other awards, including those from non-UK universities, we may be able to accept these. We’ll also consider examples of experiential knowledge. Please email admissions@anglia.ac.uk for further information.

Months of entry

January, September

Course content

What’s the secret of successful marketing? Our MSc explores the art and science of marketing, and the techniques that successful professionals use. Join us, sharpen your skills and open up an exciting career. You can now gain invaluable work experience as part of your course with a 10 week work placement (available from September 2018).

Our course will suit you whether you’re already working in marketing, or new to the subject and hoping to move into a marketing role in the future.

Marketing has expanded beyond anyone’s expectations with the advent of mobile communications and social media. Our course has been designed to make sure you gain a good grasp of these new technologies, as well as more traditional marketing techniques such as conducting market research and communicating effectively across a number of channels.

More than ever before, organisations are demanding proof that their marketing is working. And so we also look at measurable and classifiable marketing techniques, and aim to give you the skills and knowledge to quantify and qualify your marketing campaigns.

Our course brings you into close contact with a wide range of specialists from the fields of business and marketing. Many of our tutors maintain close links with the Chartered Institute of Marketing (CiM), and our course follows the Institute's guidelines.

You'll benefit from resources and facilities specifically designed for our marketing and business students. They include an innovative, computer-based 3D marketing simulation game that allows you to engage with key concepts of marketing. You'll be able to use our state-of-the-art teaching and learning facilities, study areas, campus libraries with online databases containing professional journals, plus our Virtual Learning Environment through which you can access study resources and help

From September 2018, all full time students, will have the opportunity to undertake a 10 week work placement as an alternative to the postgraduate major project giving you invaluable experience to help you achieve your career goals.

Information for international students

If English is not your first language you will be expected to demonstrate a certified level of proficiency of at least IELTS 6.5, or equivalent.

Fees and funding

UK students
Full-time £8,100 / Part-time £4,050
International students
Full-time £12,600 / Part-time £6,300

It’s important to decide how to fund your course before applying. Use our funding guide for postgraduate students to learn more about the following:

  • the new postgraduate loan
  • applying for our scholarships
  • additional funding options and support.

From September 2018, EU students starting a postgraduate degree with us can access a £600 bursary.

We also offer our £400 Books Plus scheme, which helps with the costs of study. There's no need to apply for this: if you're eligible you can simply collect a Books Plus card when you start your course.

Qualification, course duration and attendance options

  • MSc
    part time
    24 months
    • Campus-based learningis available for this qualification
    full time
    12-15 months
    • Campus-based learningis available for this qualification

Course contact details

Anglia Ruskin Applicant Enquiries Team
+44 (0)1245 686868