Taught course

Consumer Psychology

Institution
Anglia Ruskin University · Faculty of Science and Technology
Qualifications
MSc

Entry requirements

Minimum classification of 2.2 in BA or BSc Psychology with Graduate Basis for Recognition (GBR) for the British Psychology Society (BPS) OR 2.1 or above in non-accredited BA or BSc psychology related. Graduates from other disciplines (e.g. undergraduate degrees in Marketing, Advertising or Business) whose degrees contain at least one module of taught statistics, mathematics and/or research methods and have a 2.1 or above can also apply.

For more details please visit the university website.

Months of entry

January, September

Course content

Developed for both recent graduates of Psychology, Business, Marketing as well as current business development, marketing, advertising or market insight/research professionals, this course covers the workings of the consumer mind in the increasingly saturated and global markets. Specifically you will learn about what captures consumers’ attention, how their perceptions and attitudes may be altered as well as factors that affect the consumer decision-making process.

Core modules

  • Applied Consumer Psychology
  • Consumer Analysis
  • Issues in Scientific Research
  • Quantitative Research Methods
  • Psychology Dissertation


Please note that modules are subject to change and availability.

For more details please visit the university website.

Information for international students

We welcome applications from international and EU students, and accept a range of international qualifications.

Fees and funding

UK students
See website
International students
See website

For more details about fees, fundings and scholarships please visit the university website.

Qualification and course duration

MSc

part time
28 (Sept) 33 (Jan) months
full time
12 (Sept) or 15 (Jan start) months

Course contact details

Name
Admissions Customer Service
Email
answers@anglia.ac.uk
Phone
01245 686868