Taught course

Data Analytics and Marketing (CIM)

Institution
Arden University · Arden University
Qualifications
MSc

Entry requirements

A bachelor's degree or diploma equivalent to a UK honours degree at a minimum of second class (2.2).

Months of entry

January, October, July, April

Course content

As well as exploring a range of specialist marketing subjects, you will delve into the processes behind mining information from large complex databases. You will learn how this data can be manipulated to result in knowledge driven decisions. Developing the ability to create and manage strategic marketing plans, you will recognise the importance of data, globalisation and digital marketing.

Information for international students

If you are not an English native speaker, you will be required to provide us with a proof of English language level equivalent to IELTS 6.5 or above.

Fees and funding

UK students
£8,550
International students
£8,122

Qualification and course duration

MSc

online
18-60 months

Course contact details

Name
The Admissions Team
Email
online@arden.ac.uk