Taught course (will run subject to approval)

Strategic Marketing (CIM) - Blended Learning

Arden University · Arden University

Entry requirements

To be eligible for this Strategic Marketing Master's at Arden, you must normally have:

  • A UK Honours Degree at a minimum of second class (2.2) or equivalent

For students whose prior learning was not taught in English, you must have IELTS 6.5 or equivalent (no less than 6.0 in any element).

If you don’t have academic qualifications
We are more than happy to consider, and positively encourage, an application from you if have substantial management experience (typically 5 years) and can show us that you have the motivation to study the programme.

We’ll ask you for a personal statement that demonstrates your ability to study the course at Arden University. We may also want references and evidence of relevant experience.

Months of entry

January, October, July, April

Course content

Arden University's MA Strategic Marketing (CIM) programme has been specifically designed to meet the emerging business demands for modern, qualified and skilled marketing managers.

This master's is accredited by the Chartered Instutite of Marketing (CIM), during your studies you'll receive free membership and access to additional resources to assit with your course.

This master's is delivered by Arden University's flexible 'Blended Learning' mode, which means you'll only need to attend one, 4-hour seminar every fortnight at one of our study centres, based in either London, Birmingham or Manchester. The rest of the time, your learning is done online, in your own time - meaning you don't have to put your career on hold.

Blended Learning gives you:

  • 24/7 access to our innovative online learning platform, ilearn
  • Face-to-face classtime to speak to your tutors in person
  • Access to one of our 5 study centres, in Tower Hill, Holborn, Ealing, Birmingham or Manchester
  • Online and on-campus support


  • Strategic Marketing - CIM
  • International Marketing - CIM
  • Mastering Metrics - CIM
  • Marketing Communications
  • Driving Innovation
  • Data Handling and Decision Making
  • Research Project

Information for international students

If you are not an English native speaker, you will be required to provide us with a proof of English language level equivalent to IELTS 6.5 or above.

As Arden University does not offer accommodation, any international student show would like to study with Arden University at one of their study centres will have to arrange their own accommodation.

Fees and funding

UK students

Arden offers flexible payment options.

You can pay as you go in 6 installments of £975 plus £3650 for dissertation, or you can pay in one payment of £8,550.

Please visit the website for more information.

Qualification and course duration


24 months

Course contact details

The Admissions Team