Taught course

Consumer Psychology with Business

Institution
Bangor University · School of Psychology
Qualifications
MAPGDipPGCert

Entry requirements

A 2(ii) in Psychology or other related degrees is required. Students with backgrounds in Business, Marketing etc will also be considered. Alternatively, possession of a suitable professional qualification and relevant practical experience may also be accepted. In general, however, applicants are judged on their individual merits and age, work experience and other factors are also considered.

Months of entry

September

Course content

This Masters degree is designed for graduates wishing to start, or further develop, careers in Consumer Psychology and Business and is delivered by schools that enjoy an international reputation in their respective fields. The marriage of both disciplines is a natural one, as understanding behaviour and specifically consumer behaviour in the world of business can be crucial to organisational success. Today's successful businesses and organisations need highly trained people who can help them understand their consumers and understand issues such as: what makes them choose one product over another? Do brand names and advertising really affect our thinking? Will the Internet change the face of urban and suburban shopping areas? In the first semester, Consumer Psychology and Business studies will be in equal proportions, however in Semester 2 there will be a greater focus on consumer psychology, and the dissertation is undertaken in this field. It is also possible to undertake a Business with Consumer Psychology Masters degree that will involve a dissertation in Business. Candidates may choose between the MA or MSc routes, which are differentiated by the nature of the dissertation. The MA dissertation will involve an extended literature review.

As a postgraduate at one of the UK's leading Psychology departments you’ll have an exceptional student experience working alongside internationally renowned researchers using cutting edge techniques and equipment. We’re ranked top 20 for Research in the most recent Research Excellence Framework and offer a modern teaching, learning and research environment, including brain-imaging (MRI) technology, ERP, ECG, TMS, Eye Tracking and Sound Booth laboratories. We regularly rank in the top 10 for student satisfaction in the NSS and offer Scholarships to Home/EU & Overseas students. We’re also top 10 for overall student numbers and overseas student numbers making us one of the largest, most cosmopolitan psychology depts. in the UK.

Information for international students

IELTS: 6.0 (with no element below 5.5)

Fees and funding

UK students
See Website
International students
See Website

There are school funded achievement scholarships for first class students, international scholarships and information on other funding sources on our scholarships School page.

Qualification and course duration

MA

full time
12 months

PGDip

full time
9 months

PGCert

full time
4 months

Course contact details

Name
Admissions Officer
Email
psychology@bangor.ac.uk
Phone
+44 (0) 1248 388453