Sport Marketing
Entry requirements
degree (2:2 or above) from a UK university, or an equivalent international qualification.
We will review every postgraduate application to Birkbeck on its individual merits and your professional qualifications and/or relevant work experience will be taken into consideration positively. We actively support and encourage applications from mature learners.
On your application form, please list all your relevant qualifications and experience, including those you expect to achieve.
Months of entry
October
Course content
This programme is aimed at those who wish to develop their understanding of marketing, and how it applies to the sport industry. It provides a comprehensive introduction to a range of generic marketing subjects and looks at how the principles and processes of marketing apply to the sport industry.
The programme is ideally suited to the needs of executives within football clubs and media organisations, officers of football and sport regulatory bodies, as well as people with a general interest in the sport, football and media industries.
Information for international students
International students who complete the Sport Management pathway on the International Foundation Programme for Postgraduate Study (Graduate Diploma) by passing all four modules, including passing Approaches to Business and Management with 60%, are given automatic progression to this programme.
If English is not your first language or you have not previously studied in English, our usual requirement is the equivalent of an International English Language Testing System (IELTS Academic Test) score of 6.5, with not less than 6.0 in each of the sub-tests.
Qualification, course duration and attendance options
- MSc
- part time24 months
- Campus-based learningis available for this qualification
- full time12 months
- Campus-based learningis available for this qualification
Course contact details
- Name
- Student Advice Service
- studentadvice@bbk.ac.uk
- Phone
- +44(0) 20 3907 0700