Creative Writing for Marketing

Entry requirements

• A 2:1 or above UK Honours degree (or equivalent internationally recognised qualification) in Creative Writing or Marketing or other relevant subject is preferred.
  
• Relevant professional experience will also be taken into consideration for candidates who do not meet the preferred entry requirements.

• An interview may be required as part of the admissions process.

Months of entry

September

Course content

Overview

Our Creative Writing for Marketing MSc degree is the only postgraduate course in the UK to offer a fusion of these two exciting disciplines.

The course will appeal to those with a creative writing or marketing background who are interested in utilising an aptitude, passion or interest in creative writing disciplines in a broader marketing environment.

The course is designed to equip students with both a broad range of advanced creative writing skills and contemporary marketing principles and theories that are grounded in academic research and real-world practice. Blending corporate insights with imaginative flair, this unique curriculum includes a range of specialist modules as well as the opportunity for tailored workplace experience.

Taught by award-winning writers and industry experts, students will be prepared for careers in corporate or creative industries in a diverse range of agency, advertising, marketing or communication roles such as copywriter, social media manager, communications director, marketing manager, creative director – any marketing role where storytelling, creativity and communications skills are key.

This degree offers students the opportunity to develop key vocational and creative skills, as well as systematic and critical thinking, and expertise that will enable them to generate, implement, and evaluate marketing and branding activities with enhanced creativity, imagination, and flair. Students will also have the opportunity to develop their core creative writing skills and to master how to use AI creatively.

You can explore our campus and facilities for yourself by taking our virtual tour.

This course can be studied 1 year full-time, 24 months part-time, 16 months full-time with placement or 2 years full-time with placement, starting in September.

Careers and Your Future:

Words matter, especially in the world of modern marketing.

The blending of creative writing practice with innovative marketing principles will ensure students will graduate as uniquely skilled marketeers with a specialist skill set that sets them apart in the competitive job market or allows them to up-skill in their current role.

Creative writing skills are fundamental to producing exceptional marketing content: with this degree, graduates will become experts at producing creative content for a variety of businesses, adding significant value to their brands. Students completing the course will be particularly well equipped to enter the fast-growing creative industries but will also develop a skillset which will prepare them for the demands of a marketing career more broadly.

Students completing the course will be particularly well equipped to enter the fast-growing creative industries but will also develop a skillset which will prepare them for the demands of a marketing career more broadly.

Information for international students

If you require a Tier 4 visa to study in the UK, you must prove knowledge of the English language so that we can issue you a Certificate of Acceptance for Study (CAS). To do this, you will need an IELTS for UKVI or Trinity SELT test pass gained from a test centre approved by UK Visas and Immigration (UKVI) and on the Secure English Language Testing (SELT) list. This must have been taken and passed within two years from the date the CAS is made.

Fees and funding

Unlock your potential with our Vice-Chancellor's Postgraduate International Excellence Award, offering a generous £6,000 fee reduction for self-funded international students enrolling in our postgraduate taught courses starting in September 2025 or January 2026.

See our fees and funding page for full details including details of postgraduate scholarships available to Brunel applicants.