Taught course

International Marketing

Institution
Edinburgh Napier University · School of Marketing, Tourism and Languages
Qualifications
MSc

Entry requirements

A recognised honours degree or equivalent. Alternative equivalent qualifications and experience may be considered.

Months of entry

September

Course content

The course is studied full-time over three trimesters. You will learn by a variety of teaching methods including lectures, tutorials, and through independent study.

Trimester 1
Principles & Practices of Marketing, Intercultural Business Communication, Consumer Behaviour

Trimester 2
Strategic Brand Management, Global Marketing, plus one optional marketing module.

Trimester 3
Dissertation

Information for international students

For applicants whose first language is not English, the following is generally required: minimum IELTS 6.0, TOEFL 550/213 Please see http://www.napier.ac.uk/international for up-to-date information.

Fees and funding

Please see http://www.napier.ac.uk/fees for up-to-date fee & funding information.

Qualification and course duration

MSc

full time
12 months

Course contact details

Name
Information Office
Email
info@napier.ac.uk
Phone
08452 60 60 40