Taught course

Marketing with Sales Management

Institution
Edinburgh Napier University · School of Marketing, Tourism and Languages
Qualifications
MSc

Entry requirements

You will need a recognised Honours degree at 2:2 or above, or equivalent. Applicants with a background in any discipline are eligible to join the course. Applicants with a lower level of qualification such as an HNC or HND and appropriate work experience (five years in marketing or sales) will be considered for entry as Affiliate students, on an individual basis. Acceptance onto the course will be on a trial basis, and progression is dependent on results for Trimester 1 modules.

Months of entry

September

Course content

Based over one year, the course will involve lectures, tutorials and independent study.

Below is an indication of the modules you may study:

  • Principles & Practice of Marketing
  • Marketing Communications
  • International Sales Management
  • Consumer Behaviour
  • Strategic Brand Management
  • Professional Selling & Sales Strategies
  • plus one module from a pool of course-specific option choices
  • Research Methods and Dissertation

Information for international students

If English is not your first language, you will be required to provide evidence of your competence in English: for example, IELTS score of 6.0 (with no individual component score of less than 5.5), or equivalent.

Fees and funding

Please see www.napier.ac.uk/fees for up-to-date fee & funding information.

Qualification and course duration

MSc

full time
12 months

Course contact details

Name
Information Office
Email
info@napier.ac.uk
Phone
+44 (0)8452 60 60 40