Taught course

Postgraduate in Graphic Design Applied to Communication

Institution
ELISAVA - Barcelona School of Design and Engineering · ELISAVA - Barcelona School of Design and Engineering
Qualifications
PGDip

Entry requirements

Graduates in Design. Graduates in Communications and Advertising. Graduates in Fine Arts. Professionals or academics with proven experience.

Months of entry

September

Course content

Structure

As part of the problem-solving dynamics mirroring the professional world, the course is centred around 12 practical projects led by top professionals, which explore the versatility contemporary designers need to tackle the various requirements, environments, processes and languages.

1. First block of projects
Naming, identity, graphics systems, corporate typography.
Providing sound wide-ranging experience of identity programmes as a conceptual basis to address the majority of the typical problems arising in visual communication.

2. Second block of projects
Publishing, packaging, signage, data display.
Planning and designing information as a mechanism to anticipate and satisfy users’ various needs. Development of effective, understandable and easy-to-use mediums of communication.

3. Third block of projects
Advertising graphics, motion graphics, website, interaction.
Understanding new digital media as additional and necessary tools when tackling increasingly global and hybrid communication projects in which new parameters such as time, movement, sound, interactivity, immediateness, new media, portability, etc., are added to the parameters of conceptualisation and development involved in graphics projects.

4. Typography consultancy
Throughout the course, well-known typography professionals answer questions about the subject which have arisen whilst producing the projects.

5. Conferences and case studies
Conferences and/or case studies are scheduled throughout the course with prestigious national and international speakers who provide new views, reflections and references which further knowledge of the exercise of the profession based on their own experiences.

6. Transversal studies: design management
There are single-subject sessions throughout the course to impart knowledge on design management, system optimisation and work resources.

7. Transversal studies: constellation of collaborators
There are single-subject sessions throughout the course to learn about the professionals who work alongside designers: strategists, programmers, exhibition organisers and architects, etc.

Qualification and course duration

PGDip

full time
5 months

Course contact details

Name
Nuria Garcia
Email
leads@elisava.net
Phone
+(34) 93 553 59 04