Taught course

Advertising Strategy and Planning

Institution
Falmouth University · School of Communication Design
Qualifications
MAPGDip

Entry requirements

An honours degree or Level 6 equivalent qualification.

Months of entry

June, September

Course content

This programme is available for part-time study as Masters (MA) or Postgraduate Diploma (PGDip). The course structure is designed to enable you to undertake a comprehensive, searching, in depth examination of advertising practice. The course focuses on the rigorous and demanding stages of research, strategy and planning procedures, giving you a full overview of advertising practice, its functions and roles.

The course comes from the School of Communication Design within Falmouth University; synonymous with excellent teaching, fuelled by industry contacts and recognised for having an international alumni body.

The MA in Advertising Strategy & Planning is accredited by the Chartered Institute of Marketing (CIM). The course is part of the Graduate Gateway Programme which provides students with a unique opportunity to gain a CIM professional qualification or award alongside their degree.

Qualification, course duration and attendance options

  • MA
    part time
    24 months
    • Online learningis available for this qualification
    flexible
    24 months
    • Online learningis available for this qualification
  • PGDip
    flexible
    14 months
    • Online learningis available for this qualification
    part time
    14 months
    • Online learningis available for this qualification

Course contact details

Name
Falmouth Flexible
Email
flexible@falmouth.ac.uk