Taught course


Heriot-Watt University · Edinburgh Business School

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Entry requirements

Our MSc is open to all.

Typically you will hold a recognised first or second class honours degree, or equivalent professional qualification. Students whose native language is not English and who have not been educated previously in the English language must provide evidence of their English language proficiency. Alternatively, formal entry can still be gained by passing three MSc courses one of which must be a core course.

Months of entry


Course content

Whether you’re a graduate in a non-business subject or you’re currently working as part of a business, our MSc in Marketing programme aims to clarify important concepts such as consumer behaviour, market research, and how to create coherent, effective communications. We’ll empower you with the tools, techniques and confidence you need to upgrade your decision-making and problem solving skills. Marketing seems to play a bigger and bigger role in today’s businesses, and with an MSc you’ll be able to leverage a pivotal role in that world.

Fees and funding

How much will it cost?

You can study course-by-course and pay as you learn, or sign up for two or three courses at once. Our fees are flexible. Find out more about Edinburgh Business School fees.

Qualification, course duration and attendance options

  • MSc
    24-36 months
    • Online learningis available for this qualification


AssessmentWhat kind of work will I be doing? (proportionally)
Written/ formal examinations100

Course contact details

+44 (0) 131 451 3090