Taught course

MBA CULTURAL ENTREPRENEURSHIP AND TOURISM

Institution
IESA · IESA
Qualifications
MBA

Entry requirements

This program aims to develop professional skills for the arts sector. Interest in business and thorough knowledge of art history are essential prerequisites: Candidates must have obtained a 4 year undergraduate degree One year work experience or post graduate study is necessary for students who completed an undergraduate degree in three years English: IELTS 6.0 minimum (or equivalent) No minimum level of French

Months of entry

September

Course content

The academic year is made up of 3 trimesters: 2 trimesters of classes (September-December/ January-March) and one trimester of professional experience in the form of an internship (April-June).

During the last two terms, students will work on an individual professional project that they will present in front of a jury in validation of their diploma “Titre I”: Cultural Project Manager, accredited by the French State. Group coaching sessions are organized to accompany students in the development of this professional project.

The Academic year consists of 500 hours of classes over a 24-week period and a 3 month internship.

1st Term:

  • Cultural Entrepreneurship
  • Marketing Tourism/Heritage Products
  • Strategic Management
  • Business Development Strategies
  • Implementing seasonal touristic programs
  • Targeting your audience
  • Coaching sessions

2nd Term:

  • E-communication and e-marketing
  • Contract Law
  • IP Law
  • Cultural Heritage Law
  • Finance
  • Project Management
  • Developing a touristic site
  • Cultural Policy
  • Sustainable Development and Coaching sessions

3rd Term:

Full-time internship along with coaching sessions to accompany students in the development of their professional projects.

Fees and funding

UK students
11 500€
International students
11 500€

Tuition fees : 11 500€

Qualification and course duration

MBA

full time
12 months

Course contact details

Name
Admissions Office
Email
info@studialisedu.net