Taught course

Strategic Marketing Summer School

Institution
Imperial College London · Imperial College Business School
Qualifications
Credit towards your degree

Entry requirements

This course is open to undergraduates, postgraduates and working professionals. To qualify you must currently be studying towards a degree or have been awarded a degree from a recognised university. Students will be selected on the basis of both academic achievement and suitability for the programme, as indicated in your personal statement and CV.

Months of entry

July

Course content

Imperial College Business School this year announces its first intake for the Strategic Marketing Summer School programme in July.

Designed for professionals and students wishing to further develop their skills and expertise at a university consistently ranked in the world's top-ten, the full-time course features a strong emphasis on real-life case studies, guest speakers and visits to leading European companies.

Lectures will explore the leading edge of digital media, e-commerce, global branding and marketing analytics, complemented by group assignments that challenge students to put theory into practice.

The course has over 70 hours of face to face teaching as well as external networking opportunities.

Qualification and course duration

Credit towards your degree

full time
1 months

Assessment

AssessmentWhat kind of work will I be doing? (proportionally)
Written/ formal examinations50
Written coursework / continuous assessment50

Course contact details

Name
Summer School Office
Email
summerschool@imperial.ac.uk
Phone
+44 (0)207 594 9205