Taught course

Enterprise and Innovation

Keele University · Business Management

Entry requirements

Undergraduate degree in any subject with second class lower (2:2) or an international equivalent.

Months of entry


Course content

Please note, all course information including entry requirements relates to the 2022/23 academic year.

Our practice-based MSc prepares you to be a creative thinker and problem solver. You’ll engage with businesses and experience real business issues from the outset, studying in the only UK business school with new businesses and entrepreneurs on site in our Smart Innovation Hub.

  • Gain substantial practical experience through a consultancy project or work placement.
  • Get paid to work alongside an academic expert on a ‘live’ research project to help local SMEs bring innovative products and services to market quicker through Keele Research and Innovation Support Programme (KRISP).
  • Relate your learning to the real-world through case studies and visits to businesses – on a previous field trip, students took a factory tour of Jaguar Land Rover to see lean manufacturing and sustainability initiatives in action.
  • Large choice of optional modules allows you to tailor your studies to match your interests.
  • Our Grand Challenges lecture series invites speakers to provide fresh perspectives on the political, ethical and intellectual problems we face as a world today.
  • Keele is ranked 3rd in the UK for business by the Postgraduate Taught Experience Survey (PTES 2019).

On our exciting new flagship MSc, you’ll interact with entrepreneurs and start-ups, working on real-life business projects while you learn to give you the skills, knowledge and versatility to create and lead change with confidence in dynamic, unpredictable, complex and diverse environments.

Capitalising on Keele Business School’s co-location with the Smart Innovation Hub, you’ll engage not only with leading academics but with start-ups and entrepreneurs to gain a thorough grounding in current theories and concepts of enterprise and innovation, while watching entrepreneurs in action.

Thanks to our involvement in the EU-funded Keele Research and Innovation Support Programme (KRISP), you’ll be able to experience the challenges business managers face first hand, giving you a unique insight into broader business operations and the technological, legal, financial, ethical and economic constraints in developing new products, processes or services. To date, we’ve helped over 200 small to medium-sized enterprises (SMEs) in Stoke-on-Trent and Staffordshire.

Team building, group work, research, presentations and projects will help you develop vital management skills, such as business planning, decision-making, problem-solving, communication, delegation and time management.

A course highlight is the Creative and Personal Development study trip, a week-long residential team building exercise where you’ll disconnect from the outside world and work in teams to solve a real business issue. The event culminates with a dinner hosted, planned and served by you, after which you’ll present your findings and receive feedback from the businesses you’ve worked with.

Your final project gives you another opportunity to directly transfer your learning to the workplace by researching a current management topic, responding to a specific business issue or undertaking a ‘live’ work-based project.

Our goal is to get you ‘work ready plus’ by the time you graduate – ready to work industries that may not yet exist and with technology not yet invented, in other words, able to adapt and thrive in an uncertain tomorrow.

Information for international students

Fees and funding

For information related to fees and funding, please visit the individual course page on the Keele University website.

Qualification, course duration and attendance options

  • MSc
    part time
    24 months
    • Campus-based learningis available for this qualification
    full time
    12-20 months
    • Campus-based learningis available for this qualification

The pathways for entrepreneurship or placements are between 8 weeks and 12 months.

Course contact details