Marketing

Entry requirements

2:1 undergraduate degree (minimum 60 per cent or above in the UK marking system) in any subject area with relevant work experience. Please note that the Marketing MSc programme is not suitable for applicants with an undergraduate degree in marketing. Though it is not a requirement, we recommend that candidates have some familiarity with statistical analysis software such as Microsoft Excel or SPSS.

If you have an upper 2:2 (minimum 56%) or demonstrable significant work experience in a related area (3 years+), your application may be considered. Each application is considered on a ‘case-by-case’ basis. Work experience may be in a non-marketing area, though candidates with marketing experience will be given preference. Students will need to provide a CV to demonstrate significant work experience or other evidence that they can undertake academic study to the level required.

Months of entry

January, March, May, June, September, October

Course content

Learn a skill that is indispensable to organisations around the world, no matter the industry or market. Our Marketing MSc (online) gives you the strategic and practical knowledge you need to succeed in this critical business area.

The course is developed by King’s Business School, a UK top 10 centre for business and management studies. Learning online with King’s allows you to access the same world-class teaching as our on-campus students, delivered by the same internationally renowned academics. Our flexible approach allows you to fit your studies around your work, family life and other commitments.

As one of the only organisational functions that is directly responsible for generating revenue, marketing can drive growth and keep organisations ‘alive’. If you have an interest in this core business function, our Marketing MSc/PG Diploma/PG Certificate with online provision enables you to master the knowledge and skills needed to build effective campaigns in any organisation.