Marketing

Entry requirements

2:2 Hons degree (UK or equivalent) in any subject (except Marketing). One or two 'taster' Marketing modules may be acceptable.

If you have studied outside of the UK, we would advise you to check our list of international qualifications before submitting your application.

Months of entry

October

Course content

Marketing is an exciting, challenging, and nuanced discipline that touches upon every aspect of our lives – from the products we buy, the retail stores we visit, to the websites we browse. Almost every company has a marketing department and marketing skills are highly valued in contemporary businesses. The work that marketers do can have a profound impact on society, the economy, the environment and culture.

The MSc Marketing is your gateway to a thriving professional career in marketing. Our perfect blend of theory and practice, alongside connections with top employers and industry influencers, will help you to become a knowledgeable marketing postgraduate who will flourish in a changing and dynamic landscape. As a conversion programme, the MSc Marketing will fast-track your career by offering outstanding and comprehensive training to graduates from non-marketing disciplines.

The programme provides a well-rounded marketing education that fosters the critical and strategic skills to multiply your career prospects. You will learn about global issues and the theories, tools, and techniques that connect and shape firms, markets and consumers. You will also have the flexibility to choose between elective modules to advance your specific marketing interests, such as digital marketing and branding strategy. In the final term, you will work on a ‘deep dive’ dissertation for a client to explore real-life solutions to a problem and present and develop your findings.

The programme is approved and accredited by the Chartered Institute of Marketing (CIM), allowing you to gain a professional qualification alongside your degree through the prestigious CIM Accredited Degree programme. You will be able to take advantage of our award-winning careers team and active alumni network during your time as a student and after your studies.

Information for international students

We may ask you to provide a recognised English language qualification, dependent upon your nationality and where you have studied previously.

We normally require an IELTS (Academic) Test with an overall score of at least 6.5, and a minimum of 6.0 in each element of the test. We also consider other English language qualifications.

If your score is below our requirements, you may be eligible for one of our pre-sessional English language programmes.

Contact: Admissions Team +44 (0) 1524 592032 or email pgadmissions@lancaster.ac.uk

Fees and funding

Learn more at our fees and funding page