Entry requirements

Entry requirements (Home)

A good second class honours degree in a Business-related subject, Computing and Media would be useful, however a degree in any relevant discipline will be accepted.

International applicants: IELTS 6.0 (minimum score of 5.5 in each individual component). Applicants who have graduated with a UK degree or degree from a majority English speaking country within 24 months of the start of the MSc are exempt from this requirement.

Entry requirements (International)

LJMU welcomes applications from international students. In addition to normal entry requirements, you will be expected to demonstrate a very good level of English language competence, for example an IELTS score of 6.0-6.5 or equivalent. Please note: specific courses may require higher levels of English language competence.

If you have applied to study a full-time taught Masters, MRes, MPhil or PhD at LJMU, you should check if you require an Academic Technology Approval Scheme or ATAS certificate. It can take four to six weeks to receive an ATAS certificate, so please make sure you apply as early as possible. You can find out more on the British Foreign and Commonwealth Office (FCO) website. Alternatively, contact LJMU’s International Admissions Team for guidance. Please note: international students entering on a Tier 4 visa cannot study part time. Students entering the UK on alternate types of visa may be in a position to study part time. Please contact LJMU’s International Admissions Team for further details before making your application. In order to obtain a visa you will also need to show evidence that the money required to cover your tuition fees and living expenses has been in your bank account for at least 28 days prior to submitting your visa application. So please make sure that your finances are in place before applying. For more details, go to our international website. For advice on any aspect of the application process, please contact LJMU’s International Admissions Team.

Months of entry


Course content

This exciting Masters degree at Liverpool John Moores University is designed to give both beginner and experienced practitioners essential skills and experience in digital communications and PR.

  • Course available to study full time (1 year) and part time (2 years)
  • Fully recognised by the Chartered Institute of Public Relations and aligns with the professional body's criteria for employability and market relevance
  • Taught by experienced PR industry practitioners
  • Provides a global focus in an increasingly international discipline
  • Emphasis on contemporary case studies from industry partners and scenarios

The growth of digital communications and its effect on reputation and branding have been apparent in recent years. News and opinions can spread quickly online often fuelling international print and broadcast media news agendas, providing new challenges for PR practitioners.

This International Public Relations Masters programme has been developed to reflect the growing trend for the public relations profession to have an international outlook and approach to strategy. Programme content has been developed to reflect this shift as well as incorporating the more traditional skills required by practitioners to support the industry as it evolves.

The CIPR’s recent report, ‘The State of the Profession 2013/14’, presents a healthy industry with an increasing range of opportunities for graduates and practitioners. As such graduates of this exciting masters course are expected to enjoy enhanced career prospects - both for new professionals and those seeking promotion.

Throughout the programme you will be encouraged to take part in lively and the interactive debates and discussions. You will study a mix of core and options covering the following topics:

  • Digital PR
  • International perspectives on corporate communications
  • Strategy and planning
  • Global events management
  • Media relations
  • Crisis and disaster management
  • Corporate social responsibility
  • Internal communications
  • Branding

In addition to a team of expert and experience academic staff, keynote tutorials and seminars will be delivered by industry practitioners and guest speakers from a variety of organisations in the ‘not for profit’ and commercial sectors, drawn from LJMU's Employer Forum, alumni network and LJMU's Careers Team.

You will be based in the Redmonds Building, which is located in the heart of Liverpool’s bustling Knowledge Quarter. As a postgraduate student of Liverpool Business School, you will have access to the School’s postgraduate study areas, as well as its social spaces and café.

During the validation period, the programme team will be seeking professional accreditation from PRCA and CIPR so that the programme’s learning outcomes are closely matched to those of the industry’s key professional bodies.

Information for international students

International applicants are required to demonstrate equivalent qualifications to the standard requirements for entry when applying for courses at LJMU.

Students must also demonstrate a proficiency in communicating through English, for example via an IELTS tests or equivalent.

Please note: UK visa restrictions mean that international students are only permitted to study on a full-time basis.

Please contact LJMU’s International Team for more information and advice.

Fees and funding

Please see the course page for more information.

Qualification and course duration


part time
24 months
full time
12 months

Course contact details

Course Enquiries
0151 231 5090