Taught course

Marketing (with Internship)

Institution
London South Bank University · Marketing and Strategy
Qualifications
MSc

Entry requirements

We welcome graduates with professional qualifications equivalent to a bachelors degree at classification 2:2 or above If you are interested in studying at LSBU, please refer to our Standard Entry Requirements: http://www.lsbu.ac.uk/prospectivestudents/postgradReqs.shtml

Months of entry

January, September

Course content

You will have a wonderful opportunity to gain both work experience and an education in marketing, even though your educational background is in another subject. Your choice to study this programme will enable you to develop internship experience embedded in the MSc Marketing (with Internship), achieve a thorough education in Marketing and business, as well as choose up to a third of your modules so that you can specialise in a number of different areas. This programme is an excellent choice if you wish to gain valuable Work Experience in Marketing. The programme offers up to 5 months of work experience through internships and the necessary education in Marketing to help you to succeed in your future career. The benefits of taking this course are clear; work experience for your CV and a rigorous academic postgraduate programme to help you on your way to secure a thriving career in Marketing.
Moreover, this course specialises in helping people with an educational background in ANY discipline. You will learn about Marketing in a range of different types of organisations and businesses.
To reflect your personal interests and develop your specialist areas, you can choose as much as a third of the taught modules. Specialist areas include brand and product management, marketing communications, digital marketing, evaluation through metrics, marketing research, supply chain management, and pricing.
YEAR 1
1. Managing the Marketing Function
2. Financial & HR Management for Marketing
3. International Strategy
4. Research methods
Electives:
5. International Brand Management
6. International Pricing and Performance
7. Integrated Marketing Communications
8. Social Marketing Strategy
9. International Marketing
10. Global Operations
11. Emerging Issues in Marketing Comms
12. Market Driven Marketing
13. Digital and Social Media
14. Public Relations
YEAR 2

15,000 Word Research Dissertation as well as Internship Reflective Practice Project

Information for international students

You must have an English language qualification before starting a programme of study at London South Bank University. Acceptable qualifications include IELTS Level 6.5 or TOEFL 580. See: www.lsbu.ac.uk/international/englishRequirement

Fees and funding

Please use our online tuition fees checker at: www.lsbu.ac.uk/fees

Qualification and course duration

MSc

full time
20 months

Course contact details

Name
Course Enquiries
Email
enquiry@lsbu.ac.uk
Phone
+44 (0)20 7815 7815