Taught course

Marketing (Creative Advertising)

Institution
Manchester Metropolitan University · Faculty of Business and Law
Qualifications
MSc

Entry requirements

Normally a good honours degree (minimum 2:2), or equivalent, preferably in an advertising, design or marketing subject. We also consider applications from professionals with significant relevant experience.

Months of entry

September

Course content

In today’s digital world there are more ways than ever to reach out to consumers.

Finding creative solutions to advertising challenges is a sought-after skill. It’s not only about crafting attention-grabbing images and slogans. Your campaigns need to be grounded in advertising theory.

This course will ensure you have the knowledge to support your creative thinking.

A perfect mix

You’ll explore every element of the advertising spectrum, from traditional print-based materials to digital media.

This course blends commercial, theoretical and creative units to give you the edge when you start work. You’ll be ready to create effective advertising campaigns and creatives in various formats and media.

Learn about today’s advertising challenges and discover how to build brands. Specialise further with one of our option units to develop the skills you need for a career you’re passionate about.

Real-world skills

Your lecturers are experienced advertising experts. They share real examples to bring the theory to life. Our guest lectures allow you to hear from some of the industry’s leading figures.

Test your new knowledge on units like the live client brief and internship project. Blend your creative skills with strategic awareness to create campaigns that get results.

Information for international students

International students please visit our website for more information.

Fees and funding

Funding options available, please visit our website.

Qualification and course duration

MSc

full time
12 months

Course contact details

Name
Course Enquiries
Email
courses@mmu.ac.uk
Phone
+44 (0) 161 247 6969