Taught course

International Events Management

Manchester Metropolitan University · Manchester School of Art

Entry requirements

You will normally have a good UK undergraduate honours degree or international equivalent or membership of a major professional body. Candidates with management experience in a related field may be considered.

Months of entry


Course content

This course has been designed with event industry practitioners to offer a practical and managerial approach to equipping you with professional skills, providing you with many opportunities to gain professional experience.

Taught units include live experiential activity and client-based consultancy projects which give opportunities to network with industry. External visits and guest lectures give you the opportunity to develop a strong grasp of business and events culture.

Your studies will have an international focus to reflect the global nature of this industry. The department has many well-established international collaborative partnerships, which will enrich your student experience. Our international research activities and projects will create new opportunities for research through your engagement with employers.

Core Units
Creativity, Innovation and Enterprise

This unit provides an underpinning to developing creative thinking in a business environment utilising innovative techniques such as multidisciplinary imagineering techniques and performatory works.

Developments in Strategic Management and Marketing

Strategic management and marketing unit is a foundation for strategic thinking in business and crucial to the development of developing strategy, managing resources and capability and long term business function including problem solving and consultancy.


A dissertation (optional) is completed after the taught module programme has ended. This part of the programme gives you the opportunity to undertake a detailed examination of a topic that interests you. You will conduct a piece of research under the supervision of an experienced academic, which will provide an intellectual challenge. The skills needed and developed for successful research will benefit your career in your chosen industry.

Event Management

This unit is designed to develop a critical and in depth understanding of operational and practical event management.

Events Industry Live

This is a practical and professional development based unit. You will work with a local event industry employer for a defined period to help develop your appreciation of the event industry and augment your operational and practical event management thinking.

Financial Management

This unit provides you with a foundation for understanding, analysing and interpreting financial information in a business context. It enables you to apply accounting principles and financial theory to decision-making in your chosen sector.

International Events Management

The focus of this unit is strategic and international in focus. You will critically develop a broad view and appreciation of the challenges of operating as an international event practitioner working in a complex and volatile global market place.

Leadership and Entrepreneurship

This unit examines the characteristics, impact and role of leadership and entrepreneurship in a contemporary business environment.

Methods of Enquiry

This unit introduces the process of research and the primary principles of research design and enquiry including developing approaches to critical thinking and your dissertation.

Responsible Business

This unit explores and establishes the development of a responsible business culture in a complex and constantly changing environment including ethics, sustainable practices and much more.

Strategic Live Event Project Management

The Strategic Live Event Project Management unit (option) is designed twofold; teamwork and individual. You will have completed the taught module programme. This part of the programmes gives you the opportunity to utilise your developed professional event management skills by planning, organising and implementing a live event project with colleagues to a set of defined objectives. You will also write an individual reflective strategic management report as part of this unit.

Information for international students

For more information to support your studies in the UK, including course details, how to apply, and living in the UK visit www.mmu.ac.uk/international

Fees and funding

For further information please see: http://www.mmu.ac.uk/study/postgraduate/fees/

Qualification and course duration


full time
12 months
part time
24-60 months


AssessmentWhat kind of work will I be doing? (proportionally)
Written coursework / continuous assessment67
Dissertation33 (16000 words)

Course contact details

Course Enquiries Team
+44 (0) 161 6969