Taught course

E-Marketing and Social Media

Institution
Middlesex University · Business School
Qualifications
MA

Entry requirements

The course is designed for graduates of any discipline who wish to become marketers. Normally a second class honours degree or above in marketing, communications, or a business related field, or an overseas equivalent, or a professional qualification of an equivalent standard is required. You are welcome to apply if you do not have a formal qualification but have extensive marketing experience.

Months of entry

September

Course content

This innovative and cutting-edge course will provide you with both sound theories and marketing practices for a competitive advantage in the work and business environment. MA E-Marketing and Social Media students attend guest lectures by professionals from organisations such as YouTube, Twitter, Groupon, Microsoft Technology Centre, Google and several others.

Live projects have included a video competition for Wilson sports company in Chicago. The course covers specialist topics related to e-marketing and social media. In addition to the above, you will also study subjects related to entrepreneurship and innovation as well as marketing intelligence.

All subject areas feed into applied action research project (Professional Practice Projects) or the Dissertation, both of which are an extensive piece of original research investigating a specific issue from within the area. We will make you aware of opportunities in the market place and empower you to believe you can make a real difference and shape your own future.

Information for international students

IELTS 6.5 (minimum 6.0 in all components) or TOEFL paper based 575 (minimum 4.5 in test of written English) or TOEFL internet based 90 (no less than 19 in each component). Middlesex offers an Intensive Academic English course that ranges from 5-17 weeks, depending on your level of English.

Qualification and course duration

MA

full time
12 months
part time
24 months

Course contact details

Name
Dr Evangelos Moustakas
Email
Enquiries@mdx.ac.uk
Phone
+44 (0)20 8411 5555
Fax
+44 (0)20 8411 5649