Entry requirements

A 2:1 honours degree and preferably a merit master's degree, or international equivalent, in a relevant subject.

Months of entry

September

Course content

Our Marketing PhD programme in London involves the production of new knowledge through original research. You will explore a field of marketing in detail, through advanced scholarship.

Research strengths at Newcastle University Business School are focused in a number of groups or themes. Each of these involves externally funded research, international collaboration and the active involvement of doctoral students.

Research in the marketing group focuses on a wide range of aspects of consumer behaviour. Ongoing projects and interests cover the UK, European and international contexts.

Specific areas of research expertise include:

  • consumer behaviour
  • service marketing
  • retail marketing
  • sustainability marketing
  • international marketing
  • marketing communications
  • marketing in the creative industries
  • internet and direct marketing
  • marketing strategy.

There are opportunities for you to study in any of these disciplines. You will undertake supervised independent study and be assessed through a single written document supported with a viva voce examination. This involves detailed understanding of:

  • the methods, techniques and approaches needed to produce such knowledge
  • the wider context of the subject of study.

Research supervisors

You will be supervised by a member of the Newcastle University London team. In most cases you will also receive co-supervision from a member of the Newcastle University Business School team. This is to ensure that you gain the benefit of our staff expertise from both campuses.

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Information for international students

To study this course you need to meet our Band 9 English Language requirements: Direct Entry: IELTS 7.0 overall (with 6.5 in writing and a minimum of 6.0 in all other sub-skills). If you have lower English Language scores, you may be accepted onto a Pre-sessional English Language course.

Fees and funding

See Prospectus online.

Qualification and course duration

PhD

full time
36 months
part time
72 months

Course contact details

Name
Dr Katie Maddocks
Email
pgadmissions@ncl.ac.uk
Phone
+44 (0)203 752 2425