Taught course

Marketing

Institution
Nottingham Trent University · Division of Marketing, Retail and Operations
Qualifications
MSc

Entry requirements

You will need an undergraduate degree equivalent to a UK undergraduate honours degree (2.2 or above). One academic or vocational reference is required.

Months of entry

January, September

Course content

You’ll explore the fundamental issues and concepts of marketing practice, before learning about consumer buying behaviour and in turn strategic marketing processes and approaches. You’ll also look at marketing management, how marketing works with the other functions of an organisation, marketing plans, product innovation, metrics and consumer experience and engagement. You’ll be exposed to the very latest thinking in both conventional and digital marketing disciplines.

You may be able to add a year’s work placement, making your master’s a two-year course. It’s a great way to put your learning into practice and gain valuable real-world experience to boost your career.

Information for international students

You'll need to meet the minimum English entry requirement for your chosen course to qualify to study here at NTU. The requirements for all our courses are listed on our - https://www.ntu.ac.uk/study-and-courses/international/entry-requirements

Fees and funding

A bursary scheme may also apply and applicants interested in this should contact the course team.

Qualification and course duration

MSc

full time
12 months

Course contact details

Name
Nottingham Business School
Email
nbs.enquiries@ntu.ac.uk
Phone
+44 (0) 115 848 4460