Taught course

Marketing and Innovation

Institution
Plymouth University · Plymouth Graduate School of Management
Qualifications
MSc

Entry requirements

A good honours degree, first or second class, or equivalent, in any discipline. If English is not your mother tongue 6.5 IELTS with a minimum of 5.5 in any element in a secure English language test. Plymouth University offers pre-sessional English language courses if you do not have this. We welcome students from a broad range of disciplines who are keen to place their undergraduate discipline knowledge into the context of marketing and innovation.

Months of entry

September

Course content

With consumer choice at an all-time high and markets more saturated and competitive than ever before, marketing innovation holds the key to business growth. Studying the MSc in Marketing and innovation you’ll learn to improve your strategic insight and creativity and develop the ability to create, recognise and exploit unique and innovative marketing strategies. Enter the industry ready to respond to rapid changes in the marketplace and anticipate the future changes that are crucial for growth.

Information for international students

6.5 IELTS with a minimum of 5.5 in any element in a secure English language test

Qualification and course duration

MSc

full time
12 months

Course contact details

Name
Admissions
Email
admissions@plymouth.ac.uk
Phone
+44 (0) 1752 585 858