Taught course

Strategic Communication and Public Relations

Queen Margaret University, Edinburgh · Marketing, Entrepreneurship and Retail

Entry requirements

A UK honours degree or equivalent from a relevant subject area (arts, humanities or social sciences). Students without traditional honours degrees may be admitted (subject to interview) if they have other relevant qualifications and/or appropriate work experience. Accreditation of prior learning: Students who have already been awarded a Chartered Institute of Public Relations (CIPR) Diploma receive 45 credits towards the MSc Strategic Communication and Public Relations, exempting them from specified parts of the course. Students who have already been awarded the CIPR Internal Communication Diploma receive 30 credits exempting them from specified parts of the course.

Months of entry


Course content

The MSc Strategic Communication and Public Relations offers an unparalleled balance in UK postgraduate courses of teaching in internal and external communication, as well as strategic communication, for both private and public sectors. Students learn from an academic team which includes internationally published researchers and practitioners with years of professional experience.

QMU is an accredited teaching centre of the UK’s professional body, the Chartered Institute of Public Relations (CIPR) and a partner institution of the UK’s Public Relations Consultants Association (PRCA).

Is this the right course for me?

It is if you:
- want to start a career in communication and public relations (PR). You’ll do an industry placement and we’ll support you in developing knowledge and skills, producing a portfolio and providing you with opportunities to meet, work alongside and network with current practitioners
- already work in a communication or PR role and want professional development. You can tailor your studies to your own development needs and study part time
- want to progress to a research career in communication or PR. Members of QMU’s teaching team author key texts and regularly present at conferences all over the world.

Information for international students

If you do not hold a recent, acceptable English language qualification you will be required to take an IELTS test receiving an overall score of 6.5 and no individual component score below 6.0.

Fees and funding

UK students
International students

In 2014 this course had SAAS (Students Award Agency for Scotland) funding. This funding was available for some Scots-domiciled and non-UK EU postgraduate students as well as local students, please check the SAAS website for 2018.

International Funding

Qualification and course duration


part time
24-60 months
full time
12 months


full time
9 months
part time
24-60 months

Course contact details

Sally Chalmers
+44 (0) 131 474 0000