Luxury Brand Management
Entry requirements
- UK first Degree minimum second class honours (2.2)
- US Degree with a minimum CGPA of between 2.5 and 3.0
- or international equivalent
Months of entry
September
Course content
Our MA in Luxury Brand Management provides students with key strategic marketing and management skills, with specific focus on delivering knowledge in luxury brand management, branding, positioning, audience and market segmentation, new product launches and the acquisition of marketing channels.
Explore emerging trends in luxury brands, marketing strategy and management case studies, delivered in an interactive classroom environment. A regular speaker programme provides inspirational lectures from notable alumni and luxury brand industry professionals (from organisations such as Chanel).
Students can gain accreditation by The Chartered Institute of Marketing (CIM) for some of the content on this programme.
Gain a UK and US degree
Be awarded a US and UK accredited degree upon successful completion of the course that will be valuable to future employers.
Internships
The Richmond ethos provides all students with the opportunity to undertake an integrated internship, should they choose to, preparing them for their future career.
Information for international students
Please visit the website for the English language requirements.
Fees and funding
Qualification, course duration and attendance options
- MA
- part time24 months
- Campus-based learningis available for this qualification
- full time12 months
- Campus-based learningis available for this qualification
Course contact details
- Name
- Enquiries Team
- enquiries@richmond.ac.uk
- Phone
- +44 (0) 208 332 8330