Taught course

Digital Marketing

Institution
Robert Gordon University · School of Law and Social Sciences
Qualifications
MSc

Entry requirements

  • Applicants normally hold a 2:2 undergraduate honours degree or its equivalent in any subject area.
  • Applicants with a lower degree classification and / or relevant work experience will be considered on a case by case basis.
  • Applicants who successfully achieve the RGU Pre-Masters Graduate Certificate Creative and Cultural Business are also eligible to apply or this Masters.

Months of entry

January, September

Course content

This highly practical digital marketing Master's degree will equip you with the theoretical knowledge and applied skills to be able to design, deliver and evaluate successful strategies and campaigns. If you are looking to top-up your skillset and are unable to commit to the full programme of study, there is the opportunity to study modules on an individual basis.
The course aims to introduce you to a wide range of technologies and techniques, providing you with an overview of the digital marketing landscape. It is delivered with significant input from industry partners and much of the work you will complete is based on live digital marketing projects in collaboration with real businesses including website and SEO audits, content creation, marketing and digital PR.

Information for international students

Applicants whose first language is not English should have an IELTS of 6.5 overall, with no component lower than 5.5, or an equivalent.

We accept a variety of in-country and secure English language tests, find out more:www.rgu.ac.uk/study/international-students/english-language-requirements

Fees and funding

UK students
£7,380
International students
£11,230 - £16,900

You may qualify for a scholarship or financial award. For more information please visit the RGU website- www.rgu.ac.uk/study/finance-funding/funding-and-scholarships-search

Qualification, course duration and attendance options

  • MSc
    full time
    12-14 months
    • Campus-based learningis available for this qualification
    part time
    27-33 months
    • Campus-based learningis available for this qualification

Course contact details

Name
Student Admissions Service
Email
admissions@rgu.ac.uk
Phone
+44 (0) 1224 262728