Taught course

MBA in Cultural Heritage Leadership

Institution
Royal Agricultural University · Royal Agricultural University
Qualifications
MBA

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Entry requirements

An honours degree in archaeology, history, heritage or other related area at 2.1 or higher together with a track record of two or more years of employment in the heritage sector or other relevant area of business.

Entry may also be granted for those with extensive work experience.

Months of entry

February, September

Course content

Industry partners from across the cultural heritage sector have been closely involved in the development of the programme. It has been carefully tailored to meet skills gaps and respond to changes in industry trends.

Our programme combines the study of conventional MBA building blocks - growing participant’s knowledge and understanding of a broad base of entrepreneurial, managerial, human resource, legal and financial skills – with the exploration of specific issues facing heritage at the local, national and global scale. An important focus is the development of new strategies for a changing world - advancing a sustainable heritage which balances the needs of communities and their cultural inheritance with the need to encourage investment and enhance economic growth.

At each stage skills are deepened and reinforced by working closely with industry, engaging with real-world problems, hearing from guest speakers and receiving mentoring from relevant experts working in the field. The programme will also provide valuable opportunities to boost your professional network.

We aim for our graduates to develop the critical academic and business discipline skills which will enable them to analyse and lead complex organisations in a rapidly changing and increasingly international cultural heritage sector.

Initially based at the historic university campus in Cirencester, from [September] 2020 this course will be based at the state of the art Cultural Heritage Centre in Swindon.


The programme is delivered through a blend of intensive residential courses and on-line learning. The two intensive residential courses are held at RAU Cirencester. Classroom activity is accompanied by case-study visits to our partners and local world heritage sites while evening activities provide an opportunity to network and meet your classmates.

The on-line learning picks up where the residential courses leave off and is designed to give you access to engaging multimedia content, online group work, seminars, individual tutorials and mentoring.

With part-time and full-time options, it is highly flexible so you can live at home and study in evenings and weekends alongside your work.

With two entry points per year the course can be studied full time over one year or part-time over several years.

The programme has eight modules which cover the core of business management and its application to the cultural heritage sector. A further module introduces the advanced research and analysis skills used in the final project. The project gives you the opportunity to choose a conventional research based dissertation, an internship within a heritage organisation, a consultancy project or an assignment based on a topic of specific interest.

There will be plenty of academic support with face-to-face live lectures and residentials, where you’ll discuss, challenge and create.

Coaching will be available to all MBA students. This provides a unique opportunity for participants' personal and professional growth. To support development, enable reflection, and to evaluate application of coaching insights to organisational life, each participant will have a 'coaching credit' system comprising coaching hours to be used by the participant according to context and need. Coaching sessions will be face to face, by email, telephone or Skype or similar messaging platform.

In addition, all students will be invited to participate in optional activities to help them consolidate and apply their learning. These include the weekly CHI Seminar Series (with guest speakers drawn from across the heritage sector – these will also be available live on-line and as a recording) and the CHI Conference Series (two international conferences a year – one with a heritage management focus, the other with a culture history focus – again with both live-feeds and recordings). MBA students will also be welcome to participate – either in person or via on-line recordings - in a range of workshops and guided site visits led by Institute staff and visiting fellows.

The programme is undertaken in partnership with Wessex Archaeology

Wessex Archaeology have been closely involved in the design of the programme and several of their staff are CHI Professional Fellows.

Course structure
The programme has eight modules which cover the core of business management and its application to the cultural heritage sector. A further module provides a framework of advanced research and analysis skills used in the final project. The project gives you the opportunity to choose a conventional research based dissertation, a consultancy project or an assignment based on a topic of specific interest.
The programme can be studied full-time in one year or part-time in either two or four years. You can enter the programme in either September or February.
Those taking the course full time take four modules in each semester, those part-time two modules per semester if over two years and one per semester if over four years. The residential teaching is organised in one week blocks (each of five working days). If you take the degree full-time you will attend the RAU for two weeks in September and two weeks in March. If you choose to take the degree part-time over two years you will attend for one week in September and one week in March in Year One and then repeat this in Year Two. If really pushed for time you can take the degree over four years with as little as three days attendance each September and March. You will do preparation work before each residential session and then follow this up with on-line learning using interactive materials and directed learning exercises supported by skype/zoom tutorials.
Coaching will be available to all MBA students. This provides a unique opportunity for participants' personal and professional growth. To support development, enable reflection, and to evaluate application of coaching insights to organisational life, each participant will have a 'coaching credit' system comprising coaching hours to be used by the participant according to context and need. Coaching sessions will be face to face, by email, telephone or Skype or similar messaging platform.
In addition, all students will be invited to participate in optional activities to help them consolidate and apply their learning. These include the CHI Seminar Series (with guest speakers drawn from across the heritage sector – these sessions will be available live on-line and as a recording) and the CHI Conference Series (with at least one international conference a year - again with both live-feeds and recordings). MBA students will also be welcome to participate – either in person or via on-line feeds or recordings - in a range of workshops and guided site visits led by Institute staff and visiting fellows.
Modules
4401 Developing your leadership and people skills (15 credits)
4403 Improving your decision-making with data and technology (15 credits)
4404 Developing sustainable business strategies (15 credits)
4405 Improving your financial decision making skills (15 credits)
4408 Delivering growth through entrepreneurship and innovation (15 credits)
4413 Research skills (15 credits)
4420 Creating engagement through experience (service design) (15 credits)
4421 Facing up to challenging environments: Economics, society, politics and policy (15 credits)
4422 Building your marketing and audience development skills (15 credits)
4414 Dissertation (45 credits)
4415 Applied Project (45 credits)

Fees and funding

UK students
£12,495
International students
£15,606

Qualification, course duration and attendance options

  • MBA
    full time
    12 months
    • Distance learningis available for this qualification
    part time
    24-48 months
    • Distance learningis available for this qualification

Course contact details

Name
Dr Geraint Coles
Email
geraint.coles@rau.ac.uk