Taught course

Marketing Management (Events, Hospitality or Tourism)

Institution
University College Birmingham · Business School
Qualifications
MAPGCertPGDip

Entry requirements

Entry Requirements: MA: A good Honours degree from a recognised institution in Marketing or a related area PG Diploma: A degree or equivalent from a recognised institution or at least five years management experience in a related field

Marketing Management (Events, Hospitality or Tourism)

Months of entry

September

Course content

This programme is targeted at those seeking to develop a career in marketing in the fast moving events, hospitality and tourism industry. In this dynamic and highly competitive business environment organisations need to stand out from the competition and generate better profits or higher visitor numbers through action-oriented marketing plans and strategies

Qualification and course duration

MA

full time
15 months
part time
21 months

PGCert

part time
12 months
full time
6 months

PGDip

full time
9 months
part time
18 months

Course contact details

Name
Joseph Young
Email
international@ucb.ac.uk
Phone
+44 (0)121 604 1090