Taught course

Marketing and Management

Institution
University of Bradford · School of Management (including Law)
Qualifications
MSc

Entry requirements

You must have a degree (not necessarily in business and management) from an approved university.

Exceptional candidates without a first degree but with appropriate professional qualifications (e.g. ACCA) and work experience may be admitted on their merits.

Months of entry

September

Course content

Our Master's programme in Marketing and Management covers core business practices and marketing principles, giving you the range of competencies you need to become marketing professional or pursue a management career with a specialism in marketing.

You do not need to have a first degree in business, marketing or management; the programme is designed for those seeking to build a broad knowledge base in order to launch their career, change career direction, or take the next step in an existing career.

You’ll develop a critical understanding of management subjects including:

  • operations management
  • international business
  • economics
  • human resource management
  • finance and accounting.


You’ll also build key marketing knowledge and skills, including:

  • marketing strategy
  • marketing communications
  • services marketing
  • consumer behaviour.

Qualification and course duration

MSc

full time
12 months

Course contact details

Name
Postgraduate Admissions
Email
admissions@bradford.ac.uk