Taught course

Sport Business Management

Institution
University of Brighton · School of Sport and Service Management
Qualifications
MSc

Entry requirements

Applicants should have a first degree in related or partially related subject, normally minimum 2:2 classification; or a first degree in non-related subject and a minimum of two years work experience in industry of intended study.

Months of entry

September

Course content

This exciting course analyses and evaluates the commercial and management forces that have contributed to the success of sport business. It offers flexibility with an innovative combination of block and online delivery, making it suitable for those working in the sports sector and recent graduates who are looking to develop their knowledge and understanding of this fast growing and important industry.

Spectator and participatory sport is a global phenomenon and has recently become one of the fastest growing economic sectors for both developed and developing countries. Through engaging with and analysing the commercial, media and political drivers of change, you are able to identify the factors that have created such growth and critically discuss the implications for business, society, nation branding and identity.

Sport is a sophisticated and complex international business with billions of consumers watching and engaging with sporting events on a weekly or even daily basis. This course aims to develop professionals in the provision, promotion and marketing of sport who are able to fully capitalise on the opportunities that the sector presents.

Through studying marketing, sponsorship, media and law – and after spending time in a sports organisation on a professional work placement – you gain academic understanding and practical knowledge of the issues involved in successful sport business management. This will help you to engage, manage and shape the sport businesses of the future.

This course can only be studied with our partner in The Netherlands, the Wittenborg University of Applied Sciences. The course is taught in English and delivered by academics from both the University of Brighton and the Wittenborg University of Applied Sciences.

Qualification and course duration

MSc

full time
12 months

Course contact details

Name
School of Sport and Service Management
Email
sasmadmissions@brighton.ac.uk