Taught course

Making Use of Digital Research (Online Distance Learning)

Institution
University of Edinburgh · School of Social and Political Science
Qualifications
PGCert

Entry requirements

A UK 2:1 honours degree or its international equivalent.

All applicants must also meet our English language requirements.

Months of entry

September

Course content

This programme is aimed at researchers and professionals who commission, coordinate and use digital research in business, policy-making and the third sector, including digital marketing and analytical services officers.

This programme comprises a suite of courses that together provide the critical understanding and skills needed to make best use of digital research findings, with a particular focus on social media research, web 2.0 data and their synergies with publicly available administrative datasets.

These skills include:

  • understanding the production and consumption of automatic measures of user/citizen/customer feedback online
  • making best use of evidence from digital data analysis to inform business and policy decision-making
  • organising interdisciplinary strategies for digital research groups
  • identifying and accessing relevant expertise to undertake digital research for business and policy
  • anticipating future evolution and potential use of the digital research service market

Based on the latest research into the social and economic influences on how digital research is being developed and used, this PgCert is designed both for novices and for more experienced professionals who need to maintain a critical appreciation of the fast-moving field of digital research.

Information for international students

To find out about the support offered to international student at Edinburgh from arrival to graduation visit: http://www.ed.ac.uk/studying/international

Fees and funding

Visit Scholarships and Student Funding Services at: http://www.ed.ac.uk/student-funding.

Qualification and course duration

PGCert

distance learning
12-24 months

Course contact details

Name
Postgraduate Admissions Team
Email
pgadmissions.sps@ed.ac.uk
Phone
+44 (0)131 651 5122