Taught course

Creativity: Innovation and Business Strategy

University of Exeter · College of Humanities

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Entry requirements

Normally a minimum 2:1 Honours degree, or international equivalent, in a subject that includes some coverage of film studies, drama, business studies, media and communication or other creative disciplines.

Applications from industry professionals, or applicants with relevant work experience, seeking an academic qualification or the opportunity to enhance your skills or knowledge in this field will also be considered. Candidates may also be asked to submit a portfolio of original work or called for interview (which may be by Skype, telephone or video link).

Months of entry

January, October

Course content

The jobs of tomorrow demand a different way of thinking. Entrepreneurs and digital start-ups alike are disrupting the world of business as we know it. Individuals who are adept enough to recognise this as an opportunity will not only succeed professionally but have the power to innovate and effect change, placing themselves at the forefront of exciting and fast growing creative industries.

The University of Exeter’s pioneering MA Creativity: Innovation and Business Strategy programme is built on a foundation of traditional education. However, our forward-thinking approach, contemporary skills offering and practical industry-based application sets us apart, inspiring excellence in a new generation of entrepreneurs, executives and industry professionals.

At this internationally renowned Russell Group University, you will be guided by expert tutors, specialised guest speakers and celebrated industry professionals to realise your potential in creative industries that have the power to impact people’s lives globally. You will get to grips with core competencies such as business and value chain modelling, creative development and management, ideas generation, pitching, presenting, project management and networking.

More importantly, you will be mentored to enhance your interpersonal skills and utilise third space thinking to enable you to evolve into a highly proficient communicator, influencer, decision maker and negotiator. You will benefit from high-level industry access, UK and international workplace opportunities, warm introductions to key industry contacts and potential sponsors as well as the chance to critically analyse real world case studies and success (and failure) stories. Having developed into a true 360-degree thinker, you will be perfectly positioned to pursue your own entrepreneurial business plans or enter a large organisation across a range of creative industries including; TV, film, gaming, advertising, media, art, performance, digital design and publishing, to name but a few.

Fees and funding

UK students
£13,600 (full-time)
International students
£22,000 (full-time)

Qualification, course duration and attendance options

  • MA
    part time
    24 months
    • Campus-based learningis available for this qualification
    full time
    12 months
    • Campus-based learningis available for this qualification

Course contact details

College of Humanities Postgraduate Administrator
+44 (0)1392 725306