Taught course (will run subject to approval)

Sports Communications and Digital Media

University of Gloucestershire · School of Creative Industries

Entry requirements

  • At least a 2.2 honours degree or equivalent in a relevant subject
  • We will consider a comparable professional or postgraduate qualification
  • Applicants without a bachelors degree but with significant industry experience in areas including, but not limited to, journalism, marketing, and teaching are encouraged to apply
  • EU and international students need a minimum IELTS 6.5 overall, 6.0 minimum in each component

Months of entry


Course content

With sports media rapidly evolving and the growth of digital technology providing career opportunities outside of traditional journalism, this course will equip you with the knowledge, skills and contacts to prosper in sports media.

You will learn how to produce top-quality media content and develop sophisticated strategic communications plans for sports brands. The course will cover reputation management of players, clubs and brands, crisis communications, and player endorsements, preparing you for both in-house and agency roles.

You will be taught by staff with experience in managing communication departments of sports clubs and overseeing agency-run media campaigns. Graduates from the Media School have gone on to work for Premier League football clubs, Premiership rugby teams, the Football Association, public relations consultancies and sports communications agencies.

You will be taught in our state-of-the-art media centre, using industry standard studios and technology to hone your production skills.

Qualification, course duration and attendance options

  • MA
    full time
    12 months
    • Campus-based learningis available for this qualification
    part time
    24 months
    • Campus-based learningis available for this qualification

Course contact details

03330 141414