Marketing

Entry requirements

You will need at least a 2.2 honours degree or equivalent in a relevant subject or a relevant postgraduate or professional qualification or appropriate employment experience. If you possess the Chartered Institute of Marketing (CIM) Postgraduate Diploma or relevant qualification, you may join the course at an advanced level. EU and international students need IELTS 6.5 overall (no less than 6.0 in writing and 5.5 in any other band) or equivalent.

Months of entry

September

Course content

Increase your understanding of the role of marketing in the commercial world while engaging with businesses of all sizes throughout your study. With an emphasis on real-world skills and projects, this course has a strong vocational focus.

The MSc Marketing is designed to develop your understanding and competence in marketing. You will study a range of core and developing topics in this customer orientated business discipline. You will develop a strong understanding of how marketing interacts with and contributes to other key business areas within an organisation. Understanding customers, marketing communication, marketing research, international strategic marketing, e-marketing and brand marketing are all integral to this degree.

If you have a relevant postgraduate diploma or professional award (such as the Chartered Institute of Marketing (CIM) Professional Postgraduate Diploma), then you may be able to join this programme at an advanced level.

From September 2018, the University of Gloucestershire Business School will move to a brand-new, state-of-the-art home at our Oxstalls campus in Gloucester. The £16 million development will be home to our Business, Marketing, Human Resource Management, Law and Accounting and Finance courses. Find out more about the new Business School and other developments with our virtual fly-through video and see where you could be taking your next steps towards a career in business.

Fees and funding

Learn more at our postgraduate fees, loans and finance page.

Qualification and course duration

MSc

PGDip

PGCert