Taught course

Marketing with Luxury Brands

Institution
University of Lincoln · Lincoln Business School
Qualifications
MSc

Entry requirements

A minimum 2:2 honours degree.

Months of entry

September

Course content

The Marketing with Luxury Brands MSc builds upon the BA (Hons) Marketing degree, offering students an opportunity to specialise in luxury goods and brand management. This course will develop a thorough knowledge of marketing theory and acquire the planning, strategic-thinking and managerial skills necessary to secure a career in the luxury goods and experience sectors.

The programme is taught by a team of international academics. In addition, the course will benefit from guest speakers, who are professionals in well-known and innovative organisations.

Students can choose between a dissertation, consultancy project, and a start-up venture to either enhance research skills or gain more practical experience.

There will also be an opportunity to apply for a short, two-week placement between the first and second semesters in order to gain some work experience within the UK. Students can also enhance their understanding of the subject by participating to a study trip.

Students will also gain access to a set of exclusive career events that help to build a CV, deal with psychometric tests, and formulate effective applications.

Students will undertake modules that cover the main areas of marketing including consumer behaviour, market research, and digital marketing before specialising in brand and luxury management.

Information for international students

International Students will require English Language at IELTS 6.0 with no less than 5.5 in each element, or equivalent.

Fees and funding

UK students
£7,400
International students
£13,700

Please visit our website for further information on postgraduate fees and funding.

Qualification and course duration

MSc

full time
12 months

Course contact details

Name
Nick Taylor
Email
ntaylor@lincoln.ac.uk
Phone
01522 886644