Taught course

Tourism and Marketing

Institution
University of Lincoln · Lincoln Business School
Qualifications
MSc

Entry requirements

An honours degree or equivalent.

Months of entry

September

Course content

Tourism is a globally important industry that offers a wide range of career opportunities. The MSc Tourism and Marketing degree at Lincoln is designed for students interested in a career in tourism as a global industry that offers a wide range of career opportunities.

The programme is designed to develop an understanding of marketing in the context of tourism. Students will have the opportunity to study a range of modules in tourism and marketing with the aim of developing an understanding of tourists as consumers and how destinations can be branded and promoted. Students will also have the chance to develop critical-thinking and organisational skills, which aim to support them to become an effective professional.

The programme is taught by a team of international academics. In addition, the course benefits from guest speakers, who are professionals in marketing or tourism.

Qualification and course duration

MSc

full time
12 months
part time
24 months

Course contact details

Name
Nick Taylor
Email
ntaylor@lincoln.ac.uk