Taught course

Business and Management

University of Portsmouth · Department of Business and Management - Generalist Business

Entry requirements

A second-class honours degree or equivalent professional experience and/or qualifications. English language proficiency at a minimum of IELTS band 6.5 with a minimum score of 6.0 in all individual components, or equivalent.

Months of entry


Course content

Why take this course?

This dynamic programme will prepare you for a wide variety of different careers in all kinds of organisations, It will provide you with the knowledge and skills in order to ‘hit the ground running’ once you graduate and move into a business or management role. It will particularly suit those of you who wish to pursue a broad-based postgraduate management Master’s. Should you be interested in undertaking this programme on a part-time basis, please contact the Programme Director.

What will I experience?

On this course you can:

  • Use case studies to analyse complex problems, explore the uncertainties involved, evaluate possible solutions and plan their implementation
  • Participate in live web-based chat forums to discuss your work with lecturers and other students
  • Tap in to our Library’s vast selection of electronic resources, which can be accessed from anywhere with an internet connection

What opportunities might it lead to?

Once you graduate, you’ll gain an established and internationally recognised qualification that will equip you for employment in a wide range of business settings, both in the UK and overseas.

Here are some routes our graduates have pursued:

  • business development and consultancy
  • recruitment
  • emarketing
  • publicity
  • financial and risk analysis

Module Details


This first period develops key aspects of management subjects that support you in your development.

Four core units are:


Which focuses on:

  • Marketing Planning
  • Segmentation, targeting, differentiation and positioning
  • Marketing communications tools and media

Human Resource Management:

Which focuses on:

  • Human Resources Management
  • Labour Supply and Demand
  • Resource Based Strategic HRM
  • Training and Development


Which focuses on:

  • Markets, Competition and Strategy
  • Uncertainty, Risk and Return

Operations Management:

Which focuses on:

  • Supply Chain Management
  • Quality, Project Management
  • Uncertainty, Risk and Return


Develops your strategic understanding of management building on the preceding core units. Also tailors your development through our range of options.

Two core units are:

Corporate Strategy:

Which focuses on:

  • Competitive Positioning and RBV
  • Intervention, Implementation and Managing Change
  • International Strategy
  • Blue Ocean Strategy, M&As
  • Internal Improvement and Turnaround

Financial Management:

Which focuses on:

  • Interpreting Accounting Reports
  • Costing and Decision Making
  • Investment Appraisal
  • Planning and Control

Specialist options to choose from include:

  • Management
  • Strategic Marketing Management
  • Innovation Management and Entrepreneurship
  • Managing Human Resources
  • Tourism Management
  • Business Systems


Specialise further in your chosen option which will also be the topic area of your business research project.

Dissertation unit options include:

  • Management
  • Critical Marketing/Sales
  • Innovation and New Product Development
  • International Human Resource Management
  • Tourism Management
  • Business Systems
  • Work-based Research Project (subject to availability)
  • International/Independent Learning Project (subject to availability)

Which focusses on your specialist area and:

  • Research methods skills
  • Management skills
  • Employability and recruitment

The programme will provide you with the opportunity to acquire deep knowledge and understanding of key business and management subjects that are highly relevant for any management career.

There are designated units for those who do not wish to specialise but would rather have a generalist postgraduate management experience.

Choices are subject to availability.

Programme Assessment

Our friendly and supportive environment uses formal lectures and seminars to provide the basis for the development of relevant knowledge, further enhanced by activity-based case studies.

We ensure a balance in assessment approaches to suit differing learning styles. Here’s how we assess your work:

  • individual and group coursework
  • examinations
  • online activities
  • practical exercises
  • your choice of independent research

Student Destinations

This course enables you to pursue a broad range of management careers in the private and public sector and is ideally suited as an early career step into a wide range of business or management roles and responsibilities. You may find careers as management graduate trainees, financial analysts, commercial managers, trainee traders and technical business consultants. You may even want to start your own business or consider further study towards an MBA.

Roles our graduates have taken on include:

  • market researcher
  • business development officer
  • recruitment consultant
  • sales and marketing coordinator
  • account manager

Fees and funding

UK students
full time: £7,900 part time: £2,630 p/a* *Tuition fee is subject to annual increase
International students
full time: £13,300 part time: £4,430 p/a* *Tuition fee is subject to annual increase

Qualification and course duration


full time
12 months

Course contact details

Admissions Team
+44 (0)23 9284 2991