Taught course

International Marketing Management

Institution
University of the West of Scotland · Business School
Qualifications
MSc

Entry requirements

You will normally possess an undergraduate degree in any discipline or equivalent.

If you have relevant professional experience then this will also be considered for entry to the course.

Months of entry

January, September

Course content

Organisations and the wider society need graduates who can think and operate at a high level.

Heightened competition, more demanding and discerning customers, changing working practices, social and ethical responsibility are just some of the factors that need to be addressed and managed.

Our International Marketing Management course will equip you with all the skills required to meet these challenges. Completion will allow you to build a successful career in international marketing management, working at home or overseas within a variety of business environments.

The modules offered will enable you to develop the essential skills and knowledge required to operate a marketing function successfully, with optional modules developing specialist knowledge such as international and global marketing; business to business marketing; and marketing, innovation, creativity and enterprise.

Qualification and course duration

MSc

part time
36 months
full time
12-24 months

Course contact details

Name
Course Enquiries
Email
ask@uws.ac.uk