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Entry requirements

2:1 or equivalent in any subject. We may give preference to applicants with knowledge of marketing and/or business management. Alternatively, we may accept a 2:2 undergraduate degree supported by professional qualifications or at least one year of relevant work experience.

Months of entry

September

Course content

The MSc Global Marketing will equip you with an in-depth and critical understanding of marketing theories as they apply to local, national and international environments.

The course stands out from other marketing degrees with its international focus, its emphasis on ethical and sustainable marketing and its formal links with industry.

You'll study a range of contemporary topics based on our leading research, including global marketing, social and ethical marketing, digital marketing and brand management. Our cohort-specific, research-informed teaching is delivered by leading academics and industry experts and is updated year-on-year to reflect the latest thinking.

This course will provide you with the academic knowledge and practical skills to pursue marketing careers in private, public and not-for-profit sectors around the world. Our graduates have gone on to work for organisations such as Nestlé, Accenture, EPSON, and Coca-Cola.

Information for international students

If English isn't your first language you may need to provide evidence of your English language ability. We accept the following qualifications:

IELTS 6.5, minimum, 6.5 in writing and 6.0 in all other components.

For more information see our postgraduate English language requirements.

Fees and funding

UK students
£12,060
International students
£23,940

Qualification, course duration and attendance options

  • MSc
    full time
    12 months
    • Campus-based learningis available for this qualification

Course contact details

Name
Postgraduate Administrator
Email
management-postgrad@york.ac.uk
Phone
+44 (0) 1904 325052