Taught course

Global Marketing

Institution
University of York · York Management School
Qualifications
MSc

Entry requirements

Applicants should have a good first degree (2:1 or equivalent) in any subject. Please note that preference may be given to students with some prior study of marketing and/or business management. However students with a 2:2 degree can compensate for their degree classification if they have had two or more years work experience in a relevant role. If you are a non-native English speaking applicant you must provide evidence of your English language ability. You need to show enough fluency in all aspects of English (reading, writing, speaking and listening) to the required level of the course you're applying to.

Months of entry

September

Course content

*** This programme is currently OPEN to overseas candidates. To find out when you can submit an application, please see our multiple recruitment rounds. Applications from UK / EU candidates will be accepted throughout the admission's cycle, and will not be subject to multiple recruitment rounds***

This is a marketing masters specialising in the global context. It gives students the opportunity to study a range of subjects within exciting marketing areas including Global Marketing, Brand Management, Social and Ethical marketing and Digital Marketing. The course provides students with the academic knowledge and skills to enable them to pursue marketing careers in the global private, public and not for profit sectors.

The MSc Global Marketing is different from other marketing masters in its specific global orientation within marketing and its cohort-specific, research-informed teaching delivered by both leading researchers and industry experts. The staff involved in this programme are members of the Marketing Group at TYMS as well as of the Centre for Evolution of Global Business and Institutions (CEGBI), a world-leading centre on research in global branding based at TYMS.

Information for international students

York is a research-intensive university and a proud member of the elite Russell Group of universities. Information about international fees can be found on our website.

Fees and funding

Department and University scholarships may be available, please check our website for details: Fees and funding

Qualification and course duration

MSc

full time
12 months

Course contact details

Name
Postgraduate Administrator
Email
management-postgrad@york.ac.uk
Phone
+44 (0) 1904 325052