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Marketing executive : Salary and conditions

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  • Range of typical starting salaries: £22,000 - £27,000, depending on the sector.
  • Marketing managers with around five years experience expect to earn from £30,000. Marketing Directors with 10 - 15 years’ experience and working at strategic level can expect to earn from £50,000 or more.
  • Generally, salaries tend to be higher in the professional services compared to those in the not-for-profit/public sector or in agencies and small independent companies.
  • Some organisations offer additional benefits including profit-sharing schemes, medical insurance, gym membership, company car and bonuses.
  • Working hours are generally nine to five. Some evening and weekend work may arise when organising or attending events, or when working on a big marketing campaign. Although hours may be irregular, paid overtime is rare, although some organisations will offer time off in lieu.
  • Marketing executives are generally office based, but often have to meet with clients, partner organisations and suppliers. They often attend a range of events and exhibitions.
  • Part-time work is available. Short-term contracts are also available, generally through recruitment agencies.
  • Marketing internship opportunities are becoming increasingly available.
  • Self-employment/freelance work is possible, although this is more common for experienced marketing professionals.
  • Career breaks and secondment opportunities are possible.
  • Opportunities exist in most large towns and cities, but generally not in rural areas.
  • Marketing executives can sometimes be expected to network and socialise with a range of stakeholders and customers to build and maintain relationships.
  • The work can be stressful when meeting tight deadlines, juggling various projects at any one time and relying on external suppliers, but it can also be very rewarding.
  • A formal dress code and working environment is usually the norm.
  • Travel within a working day can be frequent. Absence from home at night may also be occasionally required. Depending on the organisation, the role may also demand international travel.
 
AGCAS
Written by Kirsty Hutchinson, University of Manchester
Date: 
September 2009
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