Sport Management

This MSc Sport Management is designed to give you the skills and expertise you need to compete in the sport industry and related businesses and organisations, by combining specialist teaching about the principles and practice of sport management with general training in management, business organisation, strategy and research methods.

It covers several key areas, such as sport event management, sport economics and sport competition design, sport marketing, governance and regulatory issues, with emphasis on the wider sport sector. It will help you to develop a deeper understanding of management, governance and regulatory issues within the business of sport.

The course is ideally suited to the needs of executives within a variety of sport organisations, such as professional sport clubs, governing bodies, media organisations and sport-related businesses. It is also ideal for members of supporters’ organisations, local government officials with responsibilities in the leisure field, and people with a general interest in the sport and media industries.

It is relevant for anyone seeking a broad general education in sport management with a view to switching career into the sport business sector.

• Visiting speakers include experts from sport businesses, the legal profession, football clubs and football regulatory authorities.
• Birkbeck is an internationally recognised centre of excellence in teaching, research and consultancy in the broad field of management.
• Our academic staff are active researchers as well as enthusiastic teachers, and regularly publish cutting-edge articles in the world's leading journals.
• We engage in significant collaborative research and have excellent contacts with many public and private sector organisations, professional bodies and researchers at other academic institutions.
• Linked to Birkbeck's Sport Business Centre, one of the world's leading centres for sport business and football research, teaching, training, consultancy and policy advice.
• The Birkbeck Women in Sport Scholarship is offered to an excellent and deserving female student.