Entry requirements

An honours degree 2:2 or above (or international equivalent) in a relevant discipline. If you do not have formal qualifications but possess professional experience at an appropriate level in a related field and/or other relevant training and experience, you may be admitted with lower qualifications. This decision will be based on an interview and the submission of supporting materials that demonstrate your experience and achievements.

Months of entry

January, March, May, July, September, November

Course content

This course aims to cultivate the necessary creative, critical and digital skills for professional success.

Analyse, critique, and challenge traditional and contemporary perspectives within cultural studies and critical theory, while simultaneously engaging with current frameworks and practices in the media and communications sectors.
Develop your ability to critique both traditional and latest theoretical frameworks, concepts and ideas to the advanced and specialist levels.
Challenge traditional approaches to media and communications as you engage with a range of real-world case studies, including artificial intelligence-generated content, short-form video platforms and influencer culture.

Why you should study this course

Key features include:  

bringing theory into practice through hands-on, critical and creative media projects
an interdisciplinary approach at the intersections of diverse media and communications-related disciplines, providing key transferable skills to navigate the global creative industries with agility and innovation
personalised professional development, empowering you to find and develop your voice as a media professional as you prioritise your interests, skills and career goals, through opportunities for bespoke and personalised projects
a collaborative ethos, in which you can explore and exchange ideas and knowledge with students from related courses and industry collaborators in a creative environment that fosters innovation and teamwork
access to industry-standard equipment and facilities, and a multidisciplinary team of scholars, to explore and test new media technologies and emerging communication channels, and produce an industry-ready professional portfolio.4

Collaborations

Endorsement by the Royal Society for Arts, Manufactures and Commerce (RSA)

Coventry University and the RSA have collaborated on a module concerning social and ethical responsibility. You will be entitled to a 12-month fellowship of the RSA so you can access all RSA resources and platforms during your period of study. Once you have successfully passed the Professional Practice and Innovation module, you will receive an RSA digital credential.

Please use the official Coventry University website as your main source of information as our courses are subject to change throughout the year.