Taught course

Digital Marketing

Coventry University · Faculty of Business and Law

Entry requirements

Applicants should hold a good honours degree 2.2 or above in a relevant academic discipline. Applications from candidates with relevant experience will be considered on an individual basis.

Months of entry


Course content

Specialise in Digital Marketing and you can learn how to push the boundaries of marketing and advertising in our digital marketing lab.

The ever-evolving digital landscape has fundamentally changed the way businesses reach out, connect and engage with their customers, partners and other stakeholders; data driven marketing and analytics now lie at the heart of 21st century business marketing.

This Chartered Institute of Marketing (CIM) accredited course aims to cover practical digital marketing skills and knowledge presented in this digital age, ready to design and deliver digital marketing campaigns for online success.

You’ll apply your knowledge in our digital marketing lab, analyse real-life business case studies, work on ‘live’ projects and have the opportunity to hear from industry guest speakers. Successful completion provides exemption from the CIM Professional Certificate, as well as one of the three modules of the CIM Professional Diploma in Marketing qualification.

Information for international students

This course requires IELTS of 6.5 overall.

Qualification, course duration and attendance options

  • MA
    full time
    12 months
    • Campus-based learningis available for this qualification

Course contact details

Recruitment and Admissions Office
024 7765 4321