Taught course

International Sport Management

Heriot-Watt University · Edinburgh Business School

Entry requirements

A good honours degree (first or second class), or its non-UK equivalent, in a sport-related or business and management-related subject, from a recognised British or overseas university. Applications are also welcomed from students who have a good honours degree in an unrelated subject but who have experience of working in sport or general business and management.

Global College - successful completion of our one-year Pre-Masters Graduate Diploma in Business Studies or the four-month Pre-Masters (Accelerated).
English language requirements
If English is not your first language a minimum of IELTS 6.5 or equivalent is required with all elements passed at 6.0 or above. Please refer to English language requirements for further details.
Some applicants may be asked for alternative evidence in line with UKVI recognised English speaking countries. Applicants who have previously successfully completed courses delivered in the medium of English language may be considered and will be required to provide documentary evidence of this. Examples would be secondary school education or undergraduate degree. A minimum of at least one year of full time study (or equivalent) in the medium of English language will be required.
All evidence of English language needs to be dated within two years of the commencement of study.
We also offer a range of English language courses to help you meet the English language requirement prior to starting your master's programme:
  • 20 weeks English (for IELTS of 5.0 with no skill lower than 4.5)
  • 14 weeks English (for IELTS of 5.0 with minimum of 5.0 in writing and no skill lower than 4.5)
  • 10 weeks English (for IELTS of 5.5 with no skill lower than 5.0)
  • 6 weeks English (for IELTS 5.5 with no skill lower than 5.5)

Months of entry


Course content


The MSc International Sport Management has been specifically designed to provide you with the understanding and skills to pursue a career in national and international sporting organisations. You’ll gain the know-how to manage staff from a range of unique disciplines and diverse backgrounds towards attaining excellence in the management of sports activities, events, and services. You’ll also understand the wider policy, social and political context within which these organisations operate.

During the master’s degree, you’ll develop core business knowledge and understanding with emphasis on the study of topics central to sports management in both national and international contexts and reflecting sport’s wider institutional and social nature. You’ll gain knowledge and a critical awareness of a broad spectrum of current issues and research relating to theories, concepts and principles underpinning international sport management practice. You’ll apply your knowledge to appraise current and future sporting environments to make sense of practical and policy implications. You’ll have a practical understanding of how research and scientific enquiry can be used to evaluate and respond to tactical and strategic issues of concern for the practice of sports and sports organisations. The MSc will provide you with the skills to apply your knowledge and understanding to professional practice and solve sport management problems.

Beyond subject knowledge and skills, you’ll gain key transferrable skills which will aid you throughout your professional career. You’ll be able to effectively work independently and in a team, identify areas for continued professional development, communicate effectively by written and verbal means, apply ICT resources for maximising impact, and evaluate a wide range of graphical and numerical data. This invaluable skillset will make you highly sought after upon graduation.

You’ll have the opportunity to specialise and choose two optional courses – from contemporary consumers, leadership, marketing, branding and communications, social media marketing, and heritage and cultural marketing – to customise your learning and develop your specific interest. Your international sport management dissertation will allow you to further build on these subject interests, by presenting you the opportunity to carry out an original research project at the forefront of knowledge. The knowledge base, subject and transferable skills you gain will prepare you for lifelong learning and personal development.

You’ll gain a theoretical understanding and applied skill set in areas such as competitive strategy, leadership, finance, governance, and management in an international sporting context.

Our Expertise

Your learning will be informed by the expertise of our research-active academics whose work covers the following areas:

  • Accountability and finance in sport
  • Leadership in sports settings
  • Governance in sport
  • Anti-doping policy
  • Gender and equity in sport

Your learning environment

The MSc International Sport Management programme is taught through a combination of lectures and seminars, the latter allowing you to get to know and build relationships with the teaching staff, academics, and your peers. You will be assessed by coursework and your dissertation and will receive support and feedback throughout the programme.

Outside of the classroom, you can join Heriot-Watt’s Business Society which holds regular social events and provides networking opportunities and insights into relevant career prospects.

You’ll make use of world-class facilities at Oriam, Scotland’s Sport Performance Centre, and have access to a variety of student sports clubs through HWU Sport Union.

Customise your learning

You’ll have the opportunity to focus on the areas of International Sport Management that interest you the most. You can customise your degree to match your specific interests or career pathway by selecting a specialist course.

In semester three, you’ll ‘deep dive’ into your chosen area of International Sport Management in your dissertation. You will demonstrate your mastery of the subject area by developing new insight from the analysis of valuable primary research.

You can choose whether to study the programme full-time or part-time. This flexibility allows you to fit your postgraduate studies around your lifestyle. If you decide to study part-time, you register for two courses per semester and progress to the dissertation at the end of your second year.

You may have the opportunity to Go Global on our Inter-Campus Transfer. Opportunities for postgraduate study abroad are assessed on a case-by-case basis and if you are interested in studying at our Dubai campus or Malaysia campus for a semester or longer, you should contact the Go Global Team.


We work closely with industry to ensure our course content is up-to-date and reflects the current and emerging needs of industry and employers. You’ll gain the right blend of knowledge, practical skills, and soft skills to set you up for life after graduation.

The International Sport Management master’s degree will equip you with the mind-set, knowledge and expertise to manage people in a diverse and challenging workplace. The degree will provide you with the crucial blend of skills that employers so desperately seek. You’ll gain experience in online collaborative working, business communications, and synthesising diverse information sources, which is highly valued by employers worldwide.

During your studies, you will have the opportunity to undertake a professional practice placement course to gain industry experience and apply your knowledge.

Fees and funding

UK students
£9,152 (full-time) £4,576 (part-time)
International students
£20,376 (full-time) £10,188 (part-time)

See University website

Qualification, course duration and attendance options

  • MSc
    full time
    12 months
    • Campus-based learningis available for this qualification

Course contact details

Admissions Office