Taught course

International Marketing

Institution
Queen Margaret University, Edinburgh · School of Business, Enterprise and Management
Qualifications
MSc

Entry requirements

A UK honours degree or equivalent OR relevant work experience in marketing or allied functions.

International: Where your honours degree has not been studied in English, you will be required to provide evidence of English language competence at no less than IELTS 6.5 with no individual component score less than 6.0.

Accreditation of prior learning: You may be granted exemption from studying a module or modules up to a maximum of 60 credit points, provided you can demonstrate successful achievement of all the learning outcomes.

Months of entry

September

Course content

Businesses with global ambition are actively looking for internationally-minded marketing professionals. Available for full or part-time study, this course will give your career an edge by teaching you valuable core marketing techniques and a broad range of business skills which you can use in different contexts and countries. You don’t need to have previously studied marketing and, if you’re already working, you can study flexibly round your commitments.

A celebrity influencer posting on Instagram… How a supply chain works in theory and reality… The best way to promote a comedy show at the Edinburgh Fringe… The financial structure of a multinational business… These may seem unrelated, but they are all vital tools in the skills armoury of a modern international marketing professional. Exactly why and how these tools are related – and why that is important – is just one element of the insights that you will gain on this employability-focused course.

Fees and funding

UK students
£5,500
International students
£13,000

Fees and funding

Qualification and course duration

MSc

part time
upto months
online
24-84 months
full time
12 months

Course contact details

Name
Admissions
Email
admissions@qmu.ac.uk
Phone
+44 (0)131 474 0000